Five Approaches to Implementation

The summarized results of each area of focus revealed a pattern of five basic approaches to implementation: marketing, community organizing, programming, partnerships and incentives.

Marketing activities and materials will be developed to promote the value of education and provide information about educational opportunities. The marketing program will be a continuous process to promote lifelong learning as a community value.

Community organizing will be vital for the recruiting of volunteers from the general community and the coordinating their efforts. The goal of community organizing will be to involve every individual in the city in making Paramount a learning community.

Programs will be implemented to provide additional learning and training opportunities in the city utilizing a wide array of community resources. The programs will be designed to improve the community’s workforce skills and educational attainment outside the traditional classroom. Delivery of the programs will be closely coordinated with the community organizing program.

Partnerships and linkages will be established with local businesses, educational institutions and community organizations to promote collaboration and the leveraging of additional resources for residents. In addition to maximizing current resources, funding will be sought from foundations and other sources to support the development and implementation of supplementary education and training programs.

Incentives will be used to enhance the power of marketing and generate motivation for educational attainment and success. Incentives influence the motivation or participation of a community and can include anything from celebrity speakers and monetary rewards to recognition of student achievement or improvement.

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